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  Joel Lueders
Photo of Joel Lueders smiling wearing a shirt. Photo is cropped inside a grey circle.

UX Designer

​​Creative & Disciplined
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​UX Meetup Host
Military Veteran

HTML / CSS
I'm an artist who taught himself to code because back in the day it was the only way to get your work out there. Now, I have ability to read, write, and edit HTML & CSS.
Graphic Design
For five years I specialized in designing posters, albums, logos, t-shirts, and merch for musicians. This blossomed into web design and today as UX design.
Collaboration
Whether, leading a team of soldiers, acting in a haunted house or facilitating a design sprint, good results come from inspiration and solid team communication.

About Me

In 1999 I started creating digital experiences in HTML based on the belief that it could touch people's lives. For me, experience design represented everything that design should be: intuitive, iterative and evidence-based. ​Today that belief is stronger than ever. That's why I am humbled to share my work with you.

I'm a UX Designer passionate about client collaboration and fostering a community of kindness. To that end, I host a hands-on meetup which connects cross-disciplinary professionals through group brainstorming activities.

​With a background in graphic design and the military, my approach is known for its creativity and discipline.
Picture of Joel in a suit, emerging from a grey circle, holding a sign which says,
Peace Coffee Logo
National Guard Logo
Greater Twin Cities United Way Logo
Haunted Basement X Logo

Featured Work


An iPad with the Kind Finder Web App and the Kind Card Kit.
United Way Volunteer Recommender
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UX Researcher, Scrum Master, and Illustrator for the United Way's volunteer web app and kind card kit including usability testing, surveys and prototyping in Axure.
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​Read Case Study →

Three views of the Nerdery Scheduling app.
Nerdery Conference Room Manager
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UX Researcher and UI Designer for the creation of Nerdery's room management web app including competitive and Kano analysis and prototyping in Sketch and InVision.
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​Read Case Study →

Redesigned bag of Peace Coffee and Grinder Toolkit with pencil, brush, and scissors.
Peace Coffee Packaging Redesign
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UX and Graphic Designer for Peace Coffee's push to improve customer experience by redesigning packaging and addressing unmet needs of bulk shoppers.
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​Read Case Study →

Desktop and Mobile views of the I Know When You're Going To Die web app.
AI Hackathon - Second Place Winner
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Project Manager and UI Designer for The Twin Cities Startup Week Hackathon. Using machine learning we built a life expectancy predicting web app.
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​Read Case Study →

View Resume
View Resume →
Whiteboard and Markers
Learn about the Meetup →
An envelope with Joel sitting inside.
Get in Touch →
joel.lueders@gmail.com
612-208-6753
Made in beautiful, historic Minneapolis.
© Copyright 2018. All rights reserved.
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